SELVYNE — Privacy Policy

Last updated: February 20, 2026

This Privacy Policy describes how Selvyne ("Selvyne," "we," "us," or "our") collects, uses, and shares personal information when you visit or make a purchase from www.selvyne.com (the "Site").

1. Who We Are

Selvyne 5830 Street Casper, Wyoming, United States Email: contact@selvyne.com Website: www.selvyne.com

2. Information We Collect

Information you give us directly:

• Name, email address, phone number, shipping and billing address
• Payment information (processed securely by our payment provider — see Section 5)
• Information you provide when contacting customer support, subscribing to emails, or leaving a review

Information collected automatically:

• Device information (browser type, operating system, IP address)
• Usage data (pages viewed, time on site, referring website, links clicked)
• Location data derived from your IP address (city/region level)
• Cookies and similar tracking technologies (see Section 4)

Information from third parties:

• Data from payment processors confirming transaction status
• Data from advertising and analytics platforms (e.g., Meta, TikTok, Google) used to measure ad performance

3. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders, including payment, shipping, and customer service
• Communicate with you about your order, account, or inquiries
• Send marketing emails and promotional offers, where you have opted in (you can unsubscribe at any time)
• Improve our Site, products, and customer experience
• Detect and prevent fraud, abuse, or security incidents
• Comply with legal obligations
• Run and measure advertising campaigns, including retargeting ads on platforms like Meta and TikTok

4. Cookies & Tracking Technologies

We use cookies and similar technologies (such as pixels and tags) to:

• Keep items in your cart between visits
• Understand how visitors use our Site
• Deliver and measure the performance of our advertising, including on Meta (Facebook/Instagram), TikTok, and Google

You can control cookies through your browser settings. Disabling cookies may affect some features of the Site, such as your shopping cart.

Advertising & Analytics Partners we currently use include Meta Pixel, TikTok Pixel, Google Analytics, and Klaviyo (email marketing). These partners may set their own cookies and process data under their own privacy policies.

5. Payment Processing

All payments are processed by our third-party payment providers (including Shopify Payments, PayPal, Apple Pay, and Google Pay). We do not store your full credit card number on our servers. Please refer to the privacy policy of the relevant payment provider for details on how they handle your payment information.

6. Sharing Your Information

We do not sell your personal information for money. We may share information with:

• Service providers who help us operate our business (e.g., Shopify for hosting our store, shipping carriers, email service providers, customer support tools)
• Advertising platforms (Meta, TikTok, Google) for the purpose of showing you relevant ads and measuring campaign performance — under some U.S. state privacy laws (see Section 8), this type of data sharing for advertising purposes may be considered a "sale" or "share" of personal information, even though no money changes hands
• Legal and safety purposes, if required by law, subpoena, or to protect the rights, property, or safety of Selvyne, our customers, or others
• Business transfers, if Selvyne is involved in a merger, acquisition, or sale of assets

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including to comply with legal, accounting, or reporting requirements. Order and transaction records are generally retained for the period required by applicable tax and business record-keeping laws.

8. Your Rights

Depending on where you live, you may have the right to:

• Access the personal information we hold about you
• Correct inaccurate personal information
• Request deletion of your personal information
• Opt out of the sale or sharing of your personal information, including for targeted advertising
• Opt out of marketing emails at any time (via the unsubscribe link in any email, or by contacting us)

California residents (CCPA/CPRA): You have the right to know, delete, correct, and opt out of the sale or sharing of your personal information, and the right to non-discrimination for exercising your privacy rights. To exercise these rights, contact us at contact@selvyne.com.

Other U.S. states: Residents of states with comprehensive privacy laws (such as Colorado, Connecticut, Virginia, and others) may have similar rights. Contact us to make a request, and we will respond in accordance with applicable law.

EU/UK visitors: If you are located in the European Economic Area or United Kingdom, you may have additional rights under the GDPR/UK GDPR, including the right to data portability and the right to lodge a complaint with your local data protection authority.

To exercise any of these rights, email us at contact@selvyne.com. We may need to verify your identity before processing your request.

9. Children's Privacy

Our Site is not directed to children under the age of 18, and we do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a minor, please contact us so we can delete it.

10. International Visitors

Our Site is hosted in the United States. If you are visiting from outside the U.S., your information will be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The "Last updated" date at the top of this page will reflect the most recent revision. We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us at:

Selvyne 5830 Street, Casper, Wyoming, United States Email: contact@selvyne.com Website: www.selvyne.com